Sam Sulek is not just lifting weights; he is also elevating spirits and claiming victories. This YouTube sensation recently triumphed in his first bodybuilding competition, earning the prestigious 2025 NPC Open Legends title in the Classic Physique category.

Sulek’s victory marks a significant milestone, being his debut appearance on stage—a topic that has been a hot topic among enthusiasts in the YouTube bodybuilding community for years.

This win also secures him a spot in the upcoming 2025 Arnold Amateur Classic event, which he has already expressed enthusiasm for in his Instagram stories.

Throughout his quest for the NPC Open Legends title, Sulek has shared detailed accounts of his rigorous training, disciplined nutrition, and intense cutting phase in a series of daily vlogs known as “winter shredathon,” which his fans eagerly follow.

Sam Sulek and the Bodybuilding Landscape on YouTube

Sulek has become an integral part of YouTube’s fitness and bodybuilding scene.

He stands out in this domain, garnering attention and discussions from fellow creators like Jeff Nippard, MorePlatesMoreDates, Renaissance Periodization, and even Joe Rogan, plus inspiring a plethora of memes across Reddit, Instagram, and TikTok.

Since the launch of his channel in 2016, Sulek has attracted a following of nearly 4 million subscribers, amassing over 252 million views to date.

YouTube has evolved into a vibrant bodybuilding community, with retired six-time Mr. Olympia champion Chris Bumstead leading the pack with over 4.1 million subscribers.

Unlike Bumstead, who utilized his competition accolades to grow his audience, Sulek represents a unique evolution in the bodybuilding realm.

He may not agree with this characterization, but it is my perspective that he began as a YouTuber and gradually transformed into a bodybuilder.

Today, he stands as an accomplished bodybuilding champion. Incredible journey, Sam! Wishing you all the best at the Arnold Classic—your YouTube community is cheering for you.